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THE BASIC RULE

The everlasting essentials that every woman’s armour should make up of — classic basics that will not only last through seasons but make your existing wardrobe function more effectively. Time to start building your contemporary capsule wardrobe as these basics are the absolute building blocks you need for evolving into a stronger version of yourself. Get creative and express your individuality, emotions and thoughts to raise the bar on these classic masterpieces!

THE MEDITERRANEAN ENCOUNTER

Warm, unique and utterly timeless. Dream of the laid-back and romantic Mediterranean summer as sunny days are all about unwinding and being in the utmost comfort of ourselves. From the vast coastal beaches to the characteristic towns and countrysides, it’s the perfect mix of nature, a spectrum of colours and freedom. Think of the perfect summer with natural fabrics in pure linens and cottons for an easy breezy style. 

THE ARIZONA RETREAT

Stepping into the new season, it’s about the right time we take a vacation retreat and indulge in some summer fun. We dream of the hot summers in Southern Arizona and lust over the pine forests, cactus-filled landscapes and deep canyons of the world’s seven natural wonders in the great Arizona. The ultimate retreat by embarking on a summer road trip and lounging by the pools of the resorts during your stopovers. 

SUMMER SWEAT

Ready, sweat-go! The hot summer days (and nights) are here and it’s time to ditch the joggers and embrace the sweats as we seek athleisure style in modern loungewear. We are talking about sweater-style pullovers, relaxed shorts and wide-leg sweatpants with pull-on elastic waistbands here, fully crafted from soft, breathable and durable cotton-polyester fabrics for maximum comfort.

SPRING/SUMMER 2022 CORE CLASSIC COLOURS

Classic versatile hues that travel through the seasons and beyond.

As the fashion world gets ready to welcome Spring/Summer with renewed vengeance to break free into a new landscape where fashion rules no longer apply, you can be as wild and spontaneous as you like or as basic as can be. Right in the core of the vibrant colour spectrum lies a range of soothing and timeless colours that is classic, chic and understated as we seek a balance of comforting familiarity with lighthearted joy.

AN OPULENT HOLIDAY

A return to your holiday home

The extravagant holidays evoke wild memories of opulent dressing from the good old days. Major parties on hold, focus on cozy home gatherings with you stealing the show. Bold palettes, lavish patterns and intricate textures radiate a dose of warm optimism in welcoming the lunar Spring season. 

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